Marketing and advertising
Problem
Banks often miss the mark in promoting green loans due to inadequate energy efficiency data. This limits their ability to create marketing strategies that consistently generate enough qualified prospects for their loan advisors.
Solution
With Vilda's granular energy efficiency data, banks can increase their marketing ROI by creating highly relevant segments, personalized campaigns aimed at energy-efficient upgrades, and trustworthy marketing attribution models. All this at scale and ultimately leading to more green loan prospects at lower costs.
Benefits
Data scale
The scale of our market-leading dataset ensures that your segments don’t lose theirs, even as you drill into niches, match it with your CRM attributes, or overlay it with other 3rd party data sources.
Data granularity
Whether you’re looking to target prospects based on EPC rating, energy consumption, or home upgrade needs, we have the data you need for true personalization. No more one-size-fits-all marketing.
Data actionability
Our data is documented and structured to work for your needs. Whether you’re interested in empowering your marketers, analysts, or other teams, it’s a simple process to make it available in their systems of preference.
Discover other use cases
Drive business outcomes that matter with Vilda’s data.
ESG reporting
Financial institutions can leverage our APIs for comprehensive ESG reporting, enhancing transparency and compliance.
Green loan origination
Property marketplaces can benefit from our detailed energy data to streamline green loan processes.
Green bond issuing
Apply our APIs to incorporate energy efficiency into your investment strategies, offering a sustainable edge in the marketplace.